DAY & NIGHT KAROO AGAVE
NON ALCOHOLIC PRE MIXED COCKTAILS
NON ALCOHOLIC PRE MIXED COCKTAILS
Day & Night Karoo Agave briefed me to create a can design for their non alcoholic pre mixed cocktails. The design had to fit in with their Day & night branding and pop of the shelve.
The Day & night logo I based on the sun and the moon and the rays of light coming off it. For the cans I decided to create a universe around the logo, just like planets orbiting the sun. The different ingredients and symbols that represent the cocktail orbit the logo. The main colour of the cans is based on the colour of the drinks. To make it pop even more I have used opposite colours and gold foiling.
Client: The Space Between Drinks
Creative Direction, Graphic Design: Naomi Bossert
Creative Direction, Graphic Design: Naomi Bossert
Copywriter: Diona Stevic Marinko
